In-depth interviews

In-depth interviews

In-depth interview is referred to so-called “qualitative” (non-quantitative) methodology of research. This is a personal talk of the moderator with the respondent, at the process of which the atmosphere of trust is achieved. This atmosphere allows to understand the real respondent’s desires, inside motivations, demotivating factors, attitudes, expectations and ideas about the subject of the survey.  One of the in-depth interview’s advantages is its weak structure that turns the respondent to wider and more detailed answers. This method gives an opportunity to interview the respondents of the specific groups, the representatives of rare professions, receive the answers on a very broad range of issues, problems and tasks.

The price of the service

The price of the service is formed after the exploring of the particular situation and taking the wishes of the customer into the account. For consulting and value calculation, please contact our specialists by the specified contacts.

© Науково-Дослідницький центр прикладної соціології "Соціоплюс" . 2011.